Chosen Images

Picture 1

Picture 2

Picture 3

Picture 4

Here are the original images which I came to the conclusion would be the best in terms of illustrating the girly, 'pop' vibe I was aiming for. One of the words Romina and I were given was 'Cheeky', so whilst scrolling through all our pictures, I made sure that I kept this word in mind. I feel that Picture 1 really gave me the vibe that I was looking for. I really liked the fact that she turned her body away from the camera while playing with her hair and slightly peeking from under her hat - I thought it was a really cute and cheeky pose. In Picture 2, 3 and 4 we see her colourful scarf more. Whilst shooting I really wanted Alessia to make use of it, so in Picture 3 we see her displaying it, making it the main focus. I also really liked the expression on her face in this image, as I believe it's dreaming and soft. Image 4 is my chosen Magazine Advert picture. I aimed to chose a picture displaying her whole body because majority of the images in my Digipak only show her from the waist up - therefore I wanted some sort of variety. I really loved her pose in this image because she's holding her arms up above her head, I really though this pose was powerful and confident. Therefore I really believed that this image would be the best in terms of attracting it's intended audience. 

Finished Pop Video

Here is our final pop video! We aimed to take on the conventions often found in girly, pop music videos in order to attract our intended audience (young teens). I'm personally incredibly glad that we chose this genre, as this is where Romina and I feel the most confident and comfortable considering it's the kind of music we listen to ourselves - therefore it made this project a lot more of a fun experience during production.

Stages of my Magazine Advert

Here are the different stages I went through in order to create my final magazine advert. I began by searching through all our images, and aimed to choose a picture which stood out and grabs your attention.  I liked this picture the most because I feel that her pose shows her confidence - it's also quite girly and fun. I spent a lot of time thinking about the positioning of everything, as I was worried about making it look unstructured. However in the end, I'm really proud with my choice of positioning. In the second and third picture I decided to add my chosen record label and a label stating that it's 'Available on iTunes', which I believe made it more modern and professional looking. In terms of effects I thought it would be best to use and outer glow for my artist image as well as the headings because it really made the words and colours stand out and made it appear more vibrant. I also added a five star rating, alongside a quote provided by 'MTV', which is a basic cable and satellite television channel popular among teenagers. I believe that adding the trademark lipstick stain keeps to the theme of fun and girly, and it also corresponds with my digipak as the lipstick stain is a recurring theme. 

I aimed to follow a girly and vibrant colour scheme in my magazine advert, which corresponded with the colours in my digipak. Yellow and Pink felt like the appropriate colours to communicate youth and optimism.  

Magazine Advert Reflection

Here is my final Magazine Advert design, and with the feedback I got from classmates and teachers I believe it really helped me to create my overal image. In terms of the process of making my advert, I managed to change my mind so much that in the end I felt that I was wasting time. I found structure to be the main source of my worry, as I didn't want everything to look disorganised or randomly placed. However on reflection I believe that the overall image appears appealing, and I'm very proud of the structure of everything (image, text.) As an image, I wanted to choose an picture of Alessia that exudes confidence and flamboyancy, so I came to the conclusion that my chosen image achieves that effectively. I also decided to keep the same red lipstick stain theme which is used a lot throughout my digipak, as I believe it creates a correlation and brand identity. My favourite technique I was taught was the use of an outer glow, which I used around my artist as well as my text - I think that it really complimented my background and contributed to the soft, feminine vibe that I wanted my advert to give off. I found that it also brings the pink and yellow colours out more, which would help attract attention. I added items which I believe would make my advert appear more professional, such as my chosen record label (XL Recordings), an iTunes logo, as well as a logo from MTV, which provides a quote.